Milwaukee Brewers

honoring a longstanding love affair between this team and its fans.

As we enter the next era of Brewers Baseball, we pay tribute to a storied relationship with our fans while looking forward to an even brighter future together.

We Honor Every Era of Our History With Our New Logo.

New icons, typefaces, and modern adaptions of beloved past marks honor a storied history of baseball in Wisconsin. The new Brewers logo connects our past to the present, interweaving elements from prior logos with a modernized industrial aesthetic.

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Primary Logo

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Ball–in–Glove Logo

We honor our fans, our biggest inspiration, by restoring the one true mark they love, cherish, and proudly call their own.

Milwaukee Industrial Workmark

The block font was specifically designed as an homage to the proud industrial heritage that is the foundation of the city’s past, present, and future.

Brewers Industrial Workmark

The block font was specially designed as an homage to Milwaukee's proud industrial heritage - the foundation of the city's past and still a vital part of our present and future.

Modern Heritage Wordmark

A derivative of the Milwaukee Industrial font, the Modern Heritage Wordmark features special script lettering in recognition of script typefaces throughout Brewers and MLB history.

State Art

Based on the 1970 original, this new version of the Wisconsin State art features Cream City brick, an Industrial "M" and a baseball for Milwaukee.

Wheat Ball

A brand-new mark, the Wheat Ball is inspired by wheat from past Brewers logos to honor MKE's brewing tradition.

Full Barrelman

Derived from the vintage Brewers Barrelman logo, this refreshed Barrelman proudly represents our team’s origins.

Partial Barrelman

New colors and modified details in Barrelman's uniform and face renew our mascot for today's team.

Brewers Navy

Navy Blue is at the center of our identity. We've proudly worn it for 26 years - an era featuring four postseason appearances, two division titles, two MVPs, and the opening of Miller Park. It remains the anchor in our color palette going forward.

Brewers Yellow

One of the Brewers original colors, Yellow returns as a key ingredient of our identity system. Brewers Yellow represents both our city's rich brewing legacy and joyful nature.

Brewers Royal

As a nod to the era (1978-1993) that produced two MVPs, two postseason berths, and a World Series appearance, vintage Royal Blue is subtly featured within the borders of the Global Icon, State Art, and Wheat Ball.

A storied tradition of brewers baseball in wisconsin

New uniforms prominently feature vintage and symbolic design elements as a contemporary take on our roots: the cream edition is an homage to the Cream City; the pinstripe edition is a nod to baseball history; our two road uniforms proudly read Milwaukee across their chest and display the Wisconsin State Outline on their sleeve – much as we wear our heart on our sleeve every time we take the field.

Home Cream

The new primary home uniform's Cream color proudly represents our home - the Cream City. The uniforms also feature elements from the 1970 uniforms, including a thick sleeve trim with Brewers Blue and Yellow.

Home Pinstripe

A modernized version of the 1978-1989 pinstripes, this alternate uniform recognizes the significance of pinstripes throughout both Brewers and MLB history.

Road Gray

The Road Gray proudly reads "Milwaukee" across its chest and features a State Art patch - each symbolic of our duty to represent our home with pride.

Road Navy

The Road Navy features the Brewers Industrial script as a nod to baseball history and our hard-working roots. It's also highlighted by a two-tone hat, with Brewers Yellow on the front panel as a nod to our road uniform from 1978-84.

Gear Up for the New Era

Visit the Brewers Team Store at Miller Park for the largest selection of NEW and exclusive Brewers items. Or call us at 414-902-4750 and we can ship your order to you.

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